Le BECK’S was designed to improve the image of BECK’S canned beer. The limited-edition cans were unveiled on March 1st, 2018 with 5,000 carefully crafted pieces. They were presented to the public at some of the most exclusive events and were dispatched to a select group of socialites and influencers. Due to the overwhelming response, Beck’s is thinking about mass producing Le BECK’S for the worldwide beer market.
GLOBAL CHIEF CREATIVE OFFICER Alexander Schill
GLOBAL EXECUTIVE CREATIVE DIRECTOR Michael Wilk Wolf Eike Galle
MANAGING PARTNERS Thomas Heyen Markus Kremer
SENIOR MOTION DESIGNER Dennis Fritz
MANAGEMENT SUPERVISOR Lars Holling
SENIOR ACCOUNT Sabrina Schwartz
FILM PRODUCTION Johann Cohrs
COPYWRITER Joy Chakravorty
Silver Cannes Lion Shortlist Cannes Lion
Netflix Narcos - Live Challenge
Netflix was launching the second season of Narcos in the DACH(Germany, Austria and Switzerland) region & France. Since the first season was popular among gamers, we wanted to capitalise on it further and create something that the gaming community would be talking about for a long time to come - The First Branded Live Interactive Gameshow on Twitch. Website for Jury
CHIEF CREATIVE OFFICER Fabian Frese
CREATIVE DIRECTOR Thomas Knuewer Christoph Bielefeldt Nicole Holzenkamp
ART DIRECTOR Savina Mokreva Sudarshan Waghmare
WRITER Fridtjof Vieth Max Wort Joy Chakravorty
AWARDS & RECOGNITION London International Award Gold One Show Merit ADC Germany Bronze ADC Germany Merit DDA Bronze x 2
Set design and props based on the original Netflix show.
LemonAid & ChariTea - Print
A small start-up started in 2008, LemonAid & ChariTea, made a place for themselves in the soft drink aisles of Hamburg. Creating organic, fair-trade, homemade drinks they became popular among the young and and socially active. Now they plan to make it big in the UK and other major German cities like Berlin.
This was a simple headline campaign created to work as posters, online posts, POS and vendor advertising.
It's a simple game of "would you rather" with the Donald in mind. We made this when Donald Trump was still just a candidate. Visit TrumpOrWhat.com if you have some time to kill. Before the results were out close to a quarter a million people spent a long time on the website.
CW: Nate Mayer, Marcelo Duarte, Joy Chakravorty AD: Bronco Wewer, Nika Gujejiani Web Ninja: Lennert Schrader
Purdy makes the best paintbrushes in the world, and the XL Series is the most versatile of them all. To show this, we painted over nine different surfaces including brick, wood, glass, metal, bike, newspaper stand, and fake pigeon. All measured to the size of a traditional billboard to create a simple, yet powerful product demonstration.